Gruen Planet

2011 • Australian Broadcasting Corporation
3,3
6 avaliações
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Episódios de Temporada 2 (10)

1 Episode 1
22/08/12
Somente temporada
Why don't the new ads for Crown want to mention the C word? How come James Packer's everywhere in the media these days? And can two agencies come up with an ad campaign to convince Australians that Gina Rinehart would be the right person to run Fairfax Media.
2 Episode 2
29/08/12
Somente temporada
This week on Gruen Planet, we hang out with Brad Pitt's younger brother Doug. Virgin Mobile has made him the face of its latest ad campaign. But is Doug really Doug or is he "Doug"? And why did so many Australian news outlets jump at the story when he was in town last week? And a Pitch challenge to do what the government has struggled to do, sell us the carbon tax.
3 Episode 3
05/09/12
Somente temporada
This week Gruen Planet looks at the Lance Armstrong doping scandal media fallout, Spin Cycle drip dries Virgin Galactic and Will.I.Am, and The Pitch attempts to revitalise the Cronulla tourism industry.
4 Episode 4
12/09/12
Somente temporada
The Gruen team looks at Gina Rinehart's video address to her loyal subjects, asking the question: if money talks, then why is Gina? And can a woman who earned $20billion last year really argue our economy isn't working? Spin Cycle counts down three of our favourite recent attempts to catch a headline. This week's nominees: Channel Nine, the Paralympics and the Australian Christian Lobby's Jim Wallace.
5 Episode 5
19/09/12
Somente temporada
You may not know it, but one of the methods used by the Australian government to stop the boats is advertising. The Gruen team looks at the No To People Smuggling YouTube channel, which has been aiming ads at smugglers and refugees for two years. And Spin Cycle may be the only place this week that draws a line between AAMI's Ketut, the Free Syria Army and Woolworths.
6 Episode 6
26/09/12
Somente temporada
The Gruen team looks at Apple, the world's biggest brand, unpicking the iPhone 5 launch, examining the ways buying frenzy is created through headlines and hype, and how its competitor Samsung has ambushed at every step.
7 Episode 7
03/10/12
Somente temporada
This week on Gruen Planet, we throw advertising in jail for crimes against music and make organ donation compulsory.
8 Episode 8
10/10/12
Somente temporada
This week on Gruen Planet, we wonder if Tom Cruise is bad for scientology and make Australia love parking inspectors.
9 Episode 9
17/10/12
Somente temporada
In the penultimate episode for 2012 Gruen Planet looks at the printed newspaper's fight for survival, and The Pitch attempts to ban all marriage.
10 Episode 10
24/10/12
Somente temporada
In the final Gruen Planet episode for 2012 the panel look at the greatest publicity stunt of the year – the Red Bull Space Jump. The Pitch tries to sell us plain packaging for everything.

Sobre este programa

Gruen Planet runs an x-ray across the world, unpicking the stories that affect us all. Each week, host Wil Anderson is joined by regulars Todd Sampson and Russel Howcroft, along with some of Australia’s smartest communications experts, old faces and new. They take us inside the persuasion business and explain why the world appears, not as it really is, but as others want us to see it. Why everything is spin, branding, advertising and image control. In a time when the media landscape is changing before our eyes, it’s more important than ever to ask what’s behind the stories. Gruen Planet. The Earth spins. We don’t.

Classificações e resenhas

3,3
6 avaliações