U By Emaar - Loyalty & Rewards

Emaar Technologies

About this app

Welcome to Dubai’s Most Rewarding Loyalty Programme.

Bringing together the diverse brands in the Emaar portfolio, U By Emaar enables its loyal customers to create memories and enjoy unique experiences while earning valuable loyalty points called Upoints. A loyalty programme designed around individuals, Upoints can be used to enjoy discounts and privileges against hotel stays, spa treatments, restaurants and entertainment venues across popular locations such as Address Hotels + Resorts, Vida Hotels & Resorts, Armani Hotel Dubai, At.Mosphere, Reel Cinemas, Dubai Aquarium & Underwater Zoo and more!

The four tiered programme Black, Silver, Gold and Platinum allow members to progressively gain access to a world of privileges, presenting elevated experiences as they move up through each tier while transforming every moment into a rewarding experience.

Experience the most rewarding loyalty programme in Dubai.

Key features:
- Discover and learn more about the portfolio of participating brands
- Earn, redeem and track your points as you upgrade tiers
- Explore member specials including offers and other great initiatives
- Track your bookings and transactions
- Set preferred categories and communication choices

Ratings and reviews

The rewarding system and mechanism should be fairer and more rewarding then the current one. The usage of the rewarding system should also be broader then just few uses for the earned points. Plus, it should cover all Emmar shopping malls including Dubai Mall.

From user prospective the app is useless. I would like to be able to view hotel restaurants, menus, prices, being able to order, etc.

Have been trying since last 4 days and the app fails to load at all. Just upgraded to a new phone on Android 13 and still the app just keeps loading and a blank screen appears. Downloaded the patch on season offers yet it doesn't help. Request the team to really go ahead make it usable.

What's new

In this version, members can:
- View the Football Cup 2024 schedule, match timings, venues.
- For every matches, predict match winners and stand a chance to earn up to 4X points on your spends at participating dine locations.
- Select your country when logging in to view content and Upoints value in your currency of the country selected.