Good On You – Ethical Fashion App

1.51K reviews
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About this app

Good On You is your trusted source of sustainability ratings for fashion. Join more than a million people worldwide using Good On You to shop better and create a sustainable future.

The Good On You app gives you the power to easily check the impact of your favourite fashion brands on the issues you care about. Use the app to discover better alternatives, learn more about ethical fashion shopping, and get exclusive offers from the best brands.

Browse over 3,000 brands, all assessed against our comprehensive rating system. Each brand receives an easy-to-understand rating out of five, from 'We Avoid' (1) to 'Great' (5), and individual scores for its impact on people, the planet, and animals.

If the brand you're looking for isn't listed yet, just hit a button and we'll rate it! And if your favourite brand doesn’t make the grade, use Good On You to find sustainable alternatives that meet your needs. You can also use your consumer power by sending a message to brands, urging them to do better.

Just window shopping? Good On You is the world’s best source of ethical fashion knowledge: use the app to find sustainability tips, guides, and style edits, and stay up to date with the latest in eco-conscious fashion.

**At a glance**

Find out how 3,000 brands impact on people, the planet, and animals. New brands added every month.
Discover new ethical and sustainable fashion brands that will make you look good and feel great.
Save on sustainable fashion with exclusive offers from high-rated brands.
Read news, tips, and style edits from the world of ethical fashion and lifestyle.
Make your voice heard by sending feedback to brands.

**What they’re saying**

“Good On You is my benchmark for ethical shopping.” - Emma Watson

“Ethical shopping just got a whole lot easier.” – Refinery 29

“Good On You is the place to find brands making genuine efforts to curb their carbon footprint.” - New York Times

“Good On You is a must-download for anyone trying to buy better.” - Dazed

“The free Good On You app is a useful guide to everything from vegan materials, to how a brand is performing in terms of labour conditions or animal welfare.” - The Guardian
Updated on
Apr 3, 2022

Data safety

Developers can show information here about how their app collects and uses your data. Learn more about data safety
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1.51K reviews
Alyssa batton
May 3, 2022
I think the idea is truly wonderful, I love the push for sustainability. Although this app isn't very inclusive when it comes to plus size clothing brands. And I understand there's not a lot of sustainable plus size clothing anyways, but when you put plus size in the filter nothing changes and it shows all the straight size brands. Anyways that's my biggest and only complaint, the non-inclusive brands and the filtered search doesn't work all too well.
6 people found this review helpful
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Good On You
May 4, 2022
Thanks for your feedback. We deeply respect your feedback and are currently working on improvements to our search to better refine inclusive-sizing. I have shared your message with the team. Stay tuned for the updates.
Meredith Spielman
July 25, 2020
I love this concept and it's great for doing quick and easy research on brands you know to see if they are sustainable and ethical. However, searching for new brands can certainly use some work. The filters don't seem to work at all - for example I'll select "shorts" and "$$" as filters, but I'll get results for all prices and shops that don't sell shorts. It sounds like the developers hope to add some changes and I hope that includes MORE filters, and filtering that works!
9 people found this review helpful
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Good On You
July 28, 2020
Thanks so much for checking out Good On You and your helpful feedback. I'm sorry that the filters don't work as well as you'd expect. We are working on improving that as soon as we can. Best wishes
Mercedes Jimenez
September 22, 2020
Love the app and the whole idea of it, but I am noticing loading times are waaaaaay too long, if it even decides to load. At first I though it was my internet speed, but I could go on YouTube and play a video with the best quality no problem! I hope you guys can fix this, maybe it's a bug? But yeah, either way, keep up the good work!
15 people found this review helpful
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What's new

Performance improvements