My Best Colors

Contains adsIn-app purchases
4.1
3.08K reviews
1M+
Downloads
Content rating
Everyone
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About this app

Discover a smarter way to shop, dress, and express yourself with My Best Colors—your personal color consultant right in your pocket. Effortlessly identify the hues that flatter you most using your smartphone's camera, and say goodbye to wardrobe guesswork!

Use the app at home to choose the perfect outfit or take it shopping to find clothing, accessories, cosmetics, and jewelry that enhance your natural beauty.

** Tailored Color Palettes at Your Fingertips **
Explore the 12 Season Color System through free Best Colors palettes. Enjoy curated premium palettes like Complementary, Neutral, Accent, Jewelry, Eyeshadow, and Lipstick Colors.

** New! **
- Trending Palettes – Fashion-forward shades inspired by runway shows and designer collections, adapted to your color type
- Impression Palettes – Emotionally curated shades rooted in color psychology, ideal for making the right impression

** Color Psychology Insights **
Understand how each color makes you feel and how others perceive you. Tags like Joy, Trust, or Elegance reveal the emotional impact of every shade.

** Personalized Color Analysis Kit **
Try on colors virtually using filters that mimic the effect of in-person draping. Discover your season and best shades with the Color Analysis Camera©.

** Smart Wardrobe Tools **
- Capsule Palettes – Mix and match colors that go together for harmonious outfits. Includes thousands of community-curated capsule wardrobe color schemes.
- Dress to Impress – Use color to communicate your mood and goals in different situations
- Custom Palettes – Import your custom palettes collection from Colorwise.me.

** Interactive Features **
- Color Picker – Find your best shades from real-life objects or images
- Color Type Detection – Instantly identify the most likely color type (season) for any clothing item or accessory just by pointing your camera
- Take Photos – Capture color-rich images with embedded shade names and emotion tags
- Fabric Previews – See how colors look in realistic textures
- Favorites – Save the shades you love most
- Memory Game – Improve your ability to recognize your best colors in a fun way

Since 2017, My Best Colors has led the way in mobile color analysis, helping millions of people around the world discover their most flattering colors, build confident wardrobes, and shop with purpose. The core features are available in a free, ad-supported version—perfect for getting started with personal color analysis. For those who want the full experience, a one-time upgrade unlocks lifetime access to all premium palettes and features. No subscriptions, no recurring fees—just smart, stylish tools for every season of you.
Updated on
Oct 7, 2025

Data safety

Safety starts with understanding how developers collect and share your data. Data privacy and security practices may vary based on your use, region, and age. The developer provided this information and may update it over time.
No data shared with third parties
Learn more about how developers declare sharing
This app may collect these data types
Personal info and Photos and videos
Data is encrypted in transit
You can request that data be deleted

Ratings and reviews

4.2
3.04K reviews
Lauren Keller
June 14, 2024
Love this app, but for 10.99 could be better and have more features. For example, when creating the personalized color toolkit, why not just take one picture and put it over all the different colors? I always get 1 or 2 pictures where my eyes are closed because I can't hold them open that long. I also wish you could try on individual colors, like your selected favorites. And yes for 10.99 you should get way more than just a few more squares of color, I found that very disrespectful.
11 people found this review helpful
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colorwise.me
November 8, 2024
Hi Lauren, thanks for the feedback. We just posted a blog post explaining why one picture doesn't work. Please take a look: https://forum.colorwise.me/t/bringing-professional-level-color-draping-to-your-home/6476
Mary Stephenson
November 11, 2021
Love the idea of having a customizable palette. BUT... it won't allow me to log into FB, so the custom palette I just spent so much time on can't be imported. (And it will be deleted in 7 days.) Nor, apparently, can I create a custom palette directly in the app. Pretty frustrated with the usability problems.
26 people found this review helpful
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colorwise.me
December 10, 2024
Hi, we've invested a lot in usability lately. There is no need to use FB login. You can create Capsule Palettes directly in the app, save favorites and more.
Kaitlin O'Bryan
June 17, 2021
I found myself needing help figuring whether colors were in my palette based on what they looked like on real clothes. I bought the premium to get deep autumn and compare the color swatches to images I could take of actual clothing, and so far I like the app! I do wish the color picker would tell you explicitly whether the color you've picked has warm, cool, or neutral undertones. That would eliminate my doubts about whether or not a color was right for me.
39 people found this review helpful
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colorwise.me
June 20, 2021
Thank you for providing your valuable feedback. Please reach out to us at support@colorwise.me, if you have other suggestions.

What’s new

- Trending Palette Alerts! Be the first to discover new color trends inspired by major fashion events — tailored to your color type
- Improved Stability & Usability for a smoother, more seamless experience