Instead: The Next 90 Seconds

Content rating
Everyone
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Content rating
Everyone
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About this app

A craving is loud, and it feels like it will last forever. It won't. Most peak and pass in about ninety seconds.

Instead gives you something to do with those ninety seconds.

Open it when the craving hits. Pick how you feel — wound up, or restless — and it hands you one thing to do until the wave passes.

RIDE THE WAVE
A breathing circle to match: four seconds in, hold, five out. Calm music if you want it, silence in one tap if you don't.

WORK IT OFF
When sitting still is the problem. Fast taps, a climbing combo, a score to beat. Ninety seconds of somewhere else to put it.

WHAT YOU KEEP
Your streak, counted in days. The money you save. Milestones at 24 hours, 72 hours, a week, a month, ninety days, six months, a year. Every craving you've beaten. A journal, if you want one — blank page, no prompts, no advice.

IF YOU SLIP
Your clean days move to a lifetime total instead of vanishing. The counter restarts. The total doesn't. You keep what you earned.

WHEN IT'S MORE THAN A CRAVING
One tap to call or text someone you chose in advance, and one tap to reach the 988 Suicide & Crisis Lifeline. Set your person up now, while things are calm, so the decision is already made when they aren't.

YOUR DATA STAYS ON YOUR PHONE
No account. No sign-in. No ads, no trackers, no analytics. Your journal and your streak never leave the device — we couldn't read them if we wanted to. Export a backup whenever you like, and keep it yourself.

Instead is not therapy, medical care, or a crisis service, and it doesn't replace them. It's a way to get through the next ninety seconds.
Cravings peak and pass in 90 seconds. Something to do with your hands, instead.
Updated on
Aug 5, 2026

Data safety

Safety starts with understanding how developers collect and share your data. Data privacy and security practices may vary based on your use, region, and age. The developer provided this information and may update it over time.
  • No data shared with third parties
    Learn more about how developers declare sharing
  • This app may collect these data types
    Photos and videos, App activity, and Device or other IDs
  • Data is encrypted in transit
  • You can request that data be deleted

What’s new

First release. Instead is a 90-second tool for getting through a craving: a breathing exercise for stress, a quick tap game for restless energy, a day-by-day streak with a lifetime total that survives a slip, an optional private journal, and one-tap access to the 988 Suicide & Crisis Lifeline or a contact you choose.
Content rating
Everyone
Learn more

App support

About the developer
MADAPPS STUDIOS, LLC
houston@getmadapps.com
3910 India Cv Gulf Breeze, FL 32563-3569 United States
+1 404-408-5508

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