FOCUS by Reynolds and Reynolds

2.1
87 reviews
10K+
Downloads
Content rating
Everyone
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About this app

FOCUS is a CRM solution from Reynolds and Reynolds. The mobile app for FOCUS was created specifically for salespeople. With dealer-defined, forced-march sales steps built into the tool, it allows salespeople to better manage the sales process as it happens. Bringing mobility to the showroom, FOCUS gives salespeople instant access to the information they need at all points of the sale so customers move through the sales process faster and ultimately have a better experience at your dealership.

With the FOCUS mobile app, your salespeople can:
- Perform follow up activities in a format optimized for mobile phones via My Desk.
- Follow dealer-defined, forced-march sales steps as they move through the Sales Cycle.
- Easily track and see their goals via My Goals.
- Select customized test drive routes based on the vehicle selected.
- Access and change customer profiles as needed.
- Receive reminder alerts for upcoming appointments and tasks.
- Send alerts to management when assistance is needed during a sale.
Updated on
Sep 11, 2025

Data safety

Safety starts with understanding how developers collect and share your data. Data privacy and security practices may vary based on your use, region, and age. The developer provided this information and may update it over time.
This app may share these data types with third parties
Photos and videos
This app may collect these data types
Location, Personal info and 3 others
Data is encrypted in transit
You can request that data be deleted

Ratings and reviews

2.1
87 reviews
Jared Hatfield
June 19, 2025
Just bad. Crashes often, freezes up when I get out of a customer profile to where I have to log back in again. Even if you're logged in and open up another app, it'll freeze up and you have to restart all over again. It's far more complicated getting where you need to. I only have it downloaded because it's required for my job, but almost exclusively use the browser since that's so much easier to use.
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Paul NG
December 24, 2025
Crash and keep crashing!!! Force close and re-open is the only way.
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Mike Gabler
December 11, 2025
SAFTEY WARNING- Wear your helmet at all times because you WILL CRASH! over and over and over. Crashes more than it works!
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What’s new

- Bug fixes and improvements.