TRUEHOUR

Walnut Flat LLC

In-app purchases

About this app

TRUEHOUR helps equipment owners, contractors, and owner-operators know their real cost per hour — so they can price jobs profitably and stop undercharging.
Most small equipment businesses don’t fail because of one bad job. They lose money slowly through inaccurate pricing, overlooked overhead, rising fuel costs, repairs, and guessing at hourly rates.
TRUEHOUR fixes that.
Built specifically for equipment-based businesses, TRUEHOUR calculates your true Owning, Operating, and Overhead (O&O) cost per hour using the same industry-standard methodology trusted for decades by the U.S. Army Corps of Engineers and referenced by the Caterpillar Performance Handbook.
Enter your real machine data and TRUEHOUR calculates:
• Depreciation
• Financing & insurance
• Fuel & maintenance
• Tires & repairs
• Overhead & operating expenses
• Break-even hourly cost
• Recommended billing rate
Know exactly what it costs to run your machine every hour — based on YOUR numbers, not industry averages.

PRICE JOBS WITH CONFIDENCE
TRUEHOUR’s Job Estimator helps you build accurate, profitable quotes using your real equipment costs, labor, materials, permits, subcontractors, and overhead.
See:
• Profit margin at any billing rate
• Estimated vs actual job performance
• Cost sensitivity scenarios
• Break-even pricing before you bid
No more guessing whether a job is profitable.

AI-POWERED INSIGHTS
TRUEHOUR Pro includes AI-assisted job analysis that helps identify:
• Cost overruns
• Estimating mistakes
• Margin leaks
• Pricing adjustments for future jobs
It works like having an operations analyst built into your business.

BUILT FOR REAL EQUIPMENT OPERATORS
Whether you:
• Own your first skid steer or excavator
• Run multiple machines
• Operate part-time or full-time
• Want to replace spreadsheets and manual calculations
TRUEHOUR gives you a professional-grade cost system without requiring accounting expertise.

TAX & REPORTING READY
Generate:
• Monthly & yearly expense reports
• Schedule C–ready tax summaries
• Printable and exportable reports
Spend less time sorting receipts and more time running your business.

SYNC ACROSS DEVICES
TRUEHOUR Pro includes:
• Cloud backup
• Cross-device sync
• iPhone, iPad, Android, and desktop access
Your data stays backed up and available wherever you work.

30 DAYS OF FULL ACCESS — NO CREDIT CARD REQUIRED

Start with 30 days of full TRUEHOUR access. Every feature is included, so you can see what your equipment actually costs, build estimates from your own numbers, and track where your job profits are won or lost.

WHAT'S INCLUDED

• Unlimited machines and equipment profiles
• Owning, Operating & Overhead (O&O) cost calculations
• Break-even rates and recommended billing rates
• Job estimating and estimate-vs-actual tracking
• Job Tracker and expense management
• AI-assisted equipment costing and job analysis
• Business reports and Schedule C tax summaries
• Cloud backup and cross-device sync

CONTINUE WITH TRUEHOUR PRO

After 30 days, a TRUEHOUR Pro subscription is required to continue using the full system.

Monthly: $14.99
Annual: $149.99 — Save 17%

US prices shown. Local pricing and taxes may vary.

WHAT HAPPENS AFTER 30 DAYS?

Without Pro, your account moves to Limited / Read-Only Access. You can still review your existing equipment, jobs, estimates, and expenses. Creating or editing business records and using active Pro features requires a subscription.
Your business data is retained. No paid subscription starts automatically when your 30 days end.

Know your true cost. Price with confidence. Save time. Make money.

What’s new

* Refreshed wording throughout the app so plan and access information is clearer and easier to understand.
* Fixed an issue where the app could get stuck on "Checking your access…" — it now recovers on its own when your connection returns or you reopen the app.
* Improved reliability of sign-in sessions, so fewer hiccups when verifying your subscription.
* Announcements now retry automatically if they fail to load the first time.