Big Fiction: How Conglomeration Changed the Publishing Industry and American Literature

Dan Sinykin

Jun 2024 · Tantor Media Inc · Narrated by Mike Lenz

About this audiobook

In the late 1950s, Random House editor Jason Epstein would talk jazz with Ralph Ellison or chat with Andy Warhol while pouring drinks in his office. By the 1970s, editors were poring over profit-and-loss statements. The electronics company RCA bought Random House in 1965, and then other large corporations purchased other formerly independent publishers. As multinational conglomerates consolidated the industry, the business of literature-and literature itself-transformed. Dan Sinykin explores how changes in the publishing industry have affected fiction, literary form, and what it means to be an author. Giving an inside look at the industry's daily routines, personal dramas, and institutional crises, he reveals how conglomeration has shaped what kinds of books and writers are published. Sinykin examines four different sectors of the publishing industry: mass-market books by brand-name authors like Danielle Steel; trade publishers that encouraged genre elements in literary fiction; nonprofits such as Graywolf that aspired to protect literature from market pressures; and the distinctive niche of employee-owned W. W. Norton. He emphasizes how women and people of color navigated shifts in publishing, arguing that writers such as Toni Morrison allegorized their experiences in their fiction. This deeply original book recasts the past six decades of American fiction.

About the author

Dan Sinykin is an assistant professor of English at Emory University with a courtesy appointment in quantitative theory and methods. He is the author of American Literature and the Long Downturn: Neoliberal Apocalypse. His writing has appeared in several publications, including the New York Times and the Washington Post.

Mike Lenz has been an audiobook narrator and voice actor for more than fourteen years. Having narrated titles in genres ranging from fiction, entertainment, science, and children's literature to Christian, business, self-help, and history, Mike loves bringing nonfiction and fiction stories to life.