HBR's 10 Must Reads: The Essentials

Harvard Business Review · Peter F. Drucker · Clayton M. Christensen · Michael E. Porter · Daniel Goleman

11.2022 г. · Gildan Media · Чете: Brad Sanders и Susan Larkin

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An introduction to the most enduring ideas on management from Harvard Business Review Change is the one constant in business, and we must adapt or face obsolescence. Yet certain challenges never go away. These are the ten seminal articles by management's most influential experts, on topics of perennial concern to ambitious managers and leaders hungry for inspiration-and ready to run with big ideas to accelerate their own and their companies' success. Includes articles by: Michael Porter on creating competitive advantage and distinguishing your company from rivals; John Kotter on leading change through eight critical stages; Daniel Goleman on using emotional intelligence to maximize performance; Peter Drucker on managing your career by evaluating your own strengths and weaknesses; Clay Christensen on orchestrating innovation within established organizations; Tom Davenport on using analytics to determine how to keep your customers loyal; Robert Kaplan and David Norton on measuring your company's strategy with the Balanced Scorecard; Rosabeth Moss Kanter on avoiding common mistakes when pushing innovation forward; Ted Levitt on understanding who your customers are and what they really want; and C. K. Prahalad and Gary Hamel on identifying the unique, integrated systems that support your strategy.

За автора

Harvard Business Review is the leading destination for smart management thinking. Through its flagship magazine, books, and digital content, Harvard Business Review provides professionals with rigorous insights and best practices to lead themselves and their organizations more effectively and to make a positive impact.

Peter F. Drucker (1909-2005) was considered the top management thinker of his time. He authored over twenty-five books, with his first, The End of Economic Man, published in 1939. His ideas have had an enormous impact on shaping the modern corporation.

Clayton M. Christensen was the Kim B. Clark Professor of Business Administration at Harvard Business School. He authored eight critically acclaimed books, including the bestsellers How Will You Measure Your Life? and The Innovator's Dilemma. He cofounded Innosight, Rose Park Advisors, and the Clayton Christensen Institute.

Michael E. Porter is the Bishop William Lawrence University Professor at Harvard Business School. He was named a University Professor by Harvard's president in 2000. Porter is the author of nineteen books, including Competitive Strategy, Competitive Advantage, The Competitive Advantage of Nations, and On Competition.

Daniel Goleman is codirector of the Consortium for Research on Emotional Intelligence in Organizations at Rutgers University; coauthor of Primal Leadership; and author of The Brain and Emotional Intelligence, Leadership, and A Force for Good.