How to Win Friends and Manage Remotely

McKenna Sweazey

Σεπ 2022 · Gildan Media · Αφήγηση από Nicol Zanzarella

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How do you manage a poor performer over Zoom? How do you casually deliver positive feedback via Slack? What's the most professional use of a gif?



Management was hard enough pre-pandemic, and now, the difficulty in getting things done has dramatically increased. In face-to-face interactions, humans have thousands of indicators to tell them what the other party is thinking and how they are reacting. Resorting to purely digital communication obliterates these clues, stopping us from reading the subtle body language we've evolved to use in all interactions to become better leaders, kinder managers, and more effective cogs in the corporate machine.



How to Win Friends and Manage Remotely shares real-life examples, scientifically proven ideas, and distillations of tried-and-true business tenets—all mapped to a new virtual-first office. This book is a handbook—a step-by-step guide to common interactions in the workplace, using eight classic management examples: from digitizing your onboarding journey, to helping new recruits, to delivering useful feedback over video conference. Combining academic research and personal experiences across various companies, roles, and countries, this is a roadmap to get listeners through the WFH (work from home) quagmire and help us all be more cognizant of others' perspectives in this brave new world.

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McKenna Sweazey is an accomplished global executive whose career has spanned successful start-ups, including Taboola. She also worked at the venerated Financial Times as head of global marketing. Currently she is the VP of marketing at an early-stage start-up. Nicol Zanzarella is an award-winning audiobook narrator, with titles spanning multiple genres in both fiction and nonfiction. She brings to her work a background in both classical and contemporary theater, as well as film. She also has numerous television and radio commercials to her credit.