Introduction to Strategic Management

· CrashCourses · Narrated by Tracy Tupman
4.0
5 reviews
Audiobook
48 min
Unabridged
Eligible
Want a free 7 min sample? Listen anytime, even offline. 
Add

About this audiobook

Strategy essentially involves competing to be unique. It is the key to achieving goals through proper planning, resourcing, implementation and evaluation of various strategy management tactics. The strategy is essentially the choices an organization makes, that defines what markets to be served and how to gain a competitive advantage in the marketplace. The strategy involves taking basic directional decisions for organizational purposes and missions. Though strategy was adopted from the military domain, strategy has over the time come to exert considerable influence in the corporate and business sphere. An essential prerequisite for a good strategy is that it can accommodate the changing reality of globalization and economic turbulence. The essential value disciplines serving as the basis for strategy are product leadership, operational excellence and customer intimacy.

Ratings and reviews

4.0
5 reviews
Anil Das
26 April 2022
AAA BOSS NETWORK
Did you find this helpful?
Anil Das
3 March 2021
AAA
Did you find this helpful?

Rate this audiobook

Tell us what you think.

Listening information

Smartphones and tablets
Install the Google Play Books app for Android and iPad/iPhone. It syncs automatically with your account and allows you to read online or offline wherever you are.
Laptops and computers
You can read books purchased on Google Play using your computer's web browser.