Communicate to Inspire: A Guide for Leaders

Kogan Page

Narrated by Oliver Fenton

8 hr 34 min

Inspirational leaders make us want to achieve more. They persuade us to their cause, win our active support, help us to work better together and make us feel proud to be part of the teams they create. In short, how well you perform as a leader depends on how well you communicate. So if we want to be better leaders ourselves, how do we communicate in a way that inspires?

Shortlisted for the 2014/15 CMI Management Book of the Year Award, Communicate to Inspire is an essential manual for any aspiring leader, answering these key practical questions. Kevin Murray presents a model that charts the leadership process and draws stories from the years of experience he has had coaching top leaders from a wide range of organizations. He examines and analyzes some of the key successes (and failures) in leadership and provides a unique and successful model for developing your own leadership skills.

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Additional information

Publisher
Kogan Page
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Published on
4 Feb 2019
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Duration
8h 34m 51s
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ISBN
9780749486860
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Language
English
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Genres
Business & Economics / Business Communication / General
Business & Economics / Leadership
Business & Economics / Management
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Eligible for Family Library

Listening information

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NEW YORK TIMES BESTSELLER • The instant classic about why some ideas thrive, why others die, and how to improve your idea’s chances—essential reading in the “fake news” era.
 
Mark Twain once observed, “A lie can get halfway around the world before the truth can even get its boots on.” His observation rings true: Urban legends, conspiracy theories, and bogus news stories circulate effortlessly. Meanwhile, people with important ideas—entrepreneurs, teachers, politicians, and journalists—struggle to make them “stick.” 

In Made to Stick, Chip and Dan Heath reveal the anatomy of ideas that stick and explain ways to make ideas stickier, such as applying the human scale principle, using the Velcro Theory of Memory, and creating curiosity gaps. Along the way, we discover that sticky messages of all kinds—from the infamous “kidney theft ring” hoax to a coach’s lessons on sportsmanship to a vision for a new product at Sony—draw their power from the same six traits.

Made to Stick will transform the way you communicate. It’s a fast-paced tour of success stories (and failures): the Nobel Prize-winning scientist who drank a glass of bacteria to prove a point about stomach ulcers; the charities who make use of the Mother Teresa Effect; the elementary-school teacher whose simulation actually prevented racial prejudice.
 
Provocative, eye-opening, and often surprisingly funny, Made to Stick shows us the vital principles of winning ideas—and tells us how we can apply these rules to making our own messages stick.
Have you ever wished you could peer into someone's mind to find out what he or she is really thinking? Now you can...really. This audiobook is not a collection of recycled ideas about body language. It does not suggest that a woman's hairstyle will give us unprecedented access into her soul; neither does it spout wildly ambiguous generalities about people based on intuition or gut instinct. Nor does it reach conclusions based on how she folds her hands or he ties his shoelaces. This audiobook contains specific, proven psychological techniques that can be applied instantly to any person in just about any situation. Dr. Lieberman has demonstrated the ease and accuracy of these techniques on hundreds of television and radio programs. In a special report for Fox News, host Jeff Rosin declared, "It's simply amazing! I was with him and he was never wrong...not even once. I even learned how to do it, and that's saying something." In fact, Dr. Lieberman has gone head-to-head on live television with skilled polygraph examiners and scored just as well every time. You Can Read Anyone explains, step-by-step, exactly how to tell what someone is thinking and feeling in real-life situations. For example, you will see precisely how to determine whether another poker player will stay in or fold, whether a salesperson is trustworthy, or whether or not a first date is going your way or the other way. And when the stakes involve high-level negotiations, interrogations, or questions of abuse, theft, or fraud, knowing who is out for you, and who is out to get you (or a loved one) can save you time, money, energy, and heartache
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