The Real Business of IT: How CIOs Create and Communicate Value

Richard Hunter · George Westerman

ନଭେମ୍ବର 2020 · Gildan Media · Peter Lerman ଦ୍ଵାରା ବର୍ଣ୍ଣନା କରାଯାଇଛି

ଏହି ଅଡିଓବୁକ୍ ବିଷୟରେ

If you're a general manager or CFO, do you feel you're spending too much on IT or wishing you could get better returns from your IT investments? If so, it's time to examine what's behind this IT-as-cost mind-set. In The Real Business of IT, Richard Hunter and George Westerman reveal that the cost mind-set stems from IT leaders' inability to communicate about the business value they create-so CIOs get stuck discussing budgets rather than their contributions to the organization. The authors explain how IT leaders can combat this mind-set by first using information technology to generate three forms of value important to leaders throughout the organization: - Value for money when your IT department operates efficiently and effectively - An investment in business performance evidenced when IT helps divisions, units, and departments boost profitability - Personal value of CIOs as leaders whose contributions to their enterprise go well beyond their area of specialization The authors show how to communicate about these forms of value with non-IT leaders-so they understand how your firm is benefiting and see IT as the strategic powerhouse it truly is.

ଲେଖକଙ୍କ ବିଷୟରେ

Richard Hunter is vice president and Gartner Fellow at Gartner, Inc., where his recent work has focused on matters of interest to CIOs. Hunter is the author of World Without Secrets, IT Risk, and The Real Business of IT, the latter two works with coauthor George Westerman.

George Westerman is a research scientist with the MIT Sloan Initiative on the Digital Economy. The award-winning author of three books and dozens of other contributions, he helps senior executives drive new competitive advantage through technology.

Peter Lerman is a narrator from the heart of New York City: Brooklyn born and raised. He has appeared onstage as Horace Vandergelder in Hello Dolly, Bobby Gould in Speed-the-Plow, the Governor of Texas in Best Little Whorehouse..., Jonathan Brewster in Arsenic and Old Lace, and Lenny in Rumors.