The Star Principle: How It Can Make You Rich

Richard Koch

2009년 2월 · Bolinda · 내레이터: Richard Aspel

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Richard Koch has made a career out of spotting 'Star' businesses - and has made millions from them. Star businesses are ventures operating in a high-growth sector - and are the leaders of their niche in the market. Stars are rare. But with the help of this book and a little patience, you can find one - or create one yourself. This is a vital book for any budding entrepreneur or investor (of grand or modest means). It is also invaluable for any ambitious employee who realises the benefits of working for a Star venture - real responsibility, fast personal development, better pay, great bonuses and valuable share options. Whoever you are, identifying and investing in Stars will make your life much sweeter and richer in every way.

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Richard Koch has made a huge fortune from the companies he has started, turned around or helped expand dramatically: they include Filofax, Belgo Restaurants, Plymouth Gin and Betfair. He is also the author of a number of acclaimed business books, including The 80/20 Principle, which has sold over 700,000 copies worldwide and been translated into twenty-four languages.

Richard Aspel is a talented narrator of children's and adult audiobooks. He trained and worked in London, before returning to Australia where he has worked extensively in television, theatre and radio. His television credits include Neighbours and Carson's Law, and he provided various voices for The Silver Brumby animated series. Richard was nominated for the prestigious Audie Award (US) for his narration of The Mark of the Angel by Nancy Huston.