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Customer Lifetime Value: Reshaping the Way We Manage to Maximize Profits
$31.00
$27.28
Loyalty Myths: Hyped Strategies That Will Put You Out of Business -- and Proven Tactics That Really Work
$15.00
Profit Maximization Through Customer Relationship Marketing: Measurement, Prediction, and Implementation
$71.99
$57.59
The Wallet Allocation Rule: Winning the Battle for Share
5.0
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$12.00
Customer Lifetime Value: Reshaping the Way We Manage to Maximize Profits
5.0
star
$31.00
$27.28
The Wallet Allocation Rule: Winning the Battle for Share
4.0
star
$12.00
Customer Lifetime Value: Reshaping the Way We Manage to Maximize Profits
$59.95
$47.36