ハンバーガーの教訓 ——消費者の欲求を考える意味

KADOKAWA
Ebook
112
Pages

About this ebook

地域別定価、24時間営業、新商品戦略など、斬新な戦略で急成長するマクドナルドの秘密。原田社長の企業戦略と人材育成術とは何か?

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