哈佛頂尖戰略理論

· 崧博出版事業有限公司
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113
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�戰略一詞最早來源於希臘文stratagem,含義是“將軍”。當時,這個詞常被人們用作指揮軍隊的藝術和科學。現在,這個詞用於經營中,是用於描述一個組織打算怎樣實現它的目標和使命。大多數組織為了實現自己的目標和使命,可以有許多種選擇,戰略就涉及選用何種方案的決定。總之戰略包括擬定和評價,實現組織目標和使命的各種打案,以及最終選定將要實行的方案。

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About the author

�石地,男,1955年年生人自小隨家遷徙,在長江邊輾轉長大;初二輟學,在群山中磨礪青春1978年年考入北師大數學系,畢業後曾任中學校長,機關頭目,公司經理,賓館領導,研究所長等職2005-2007任天涯社區編輯部主任現為自由人

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