戰略小兵團,獲利大帝國: 大師輕鬆讀 NO.71

· 大師輕鬆讀 Book 71 · 大師輕鬆讀股份有限公司
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65
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大師輕鬆讀 NO.71(中英對照)

Getting Bigger by Growing Smaller — A New Growth Model For Corporate America

今日的企業需要更聰明的成長方式,以往側重重大投資案或購併的傳統作法已不時興。尋求未來成長的沃土,其實就在小型事業的自發行動與創意構想,因為小型事業這兩項能力既擁有企業的研發能力,又不受既有企業官僚作風的牽累。


Copyright ? 2015 by Summaries.Com

About the author

原創作者簡介:

裘伊.舒曼 (Joel Shulman)╱畢業於哈佛大學,現為美國波士頓巴貝森學院(Babson College)創業學副教授。舒曼博士以訓練投資專業人士見長,除了講學,也為世界銀行提供諮詢並協助開發中亞及前蘇聯資本市場,著有《資本支出管理與評估》(How to Manage and Evaluate Capital Expenditures)和《規畫現金流量》(Planning Cash Flow)。

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