政府网站绩效评估:提升互联网+时代的政务服务效能

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· 社会科学文献出版社
Ebook
330
Pages

About this ebook

本書系統總結了當前國內外政府網站績效評估現狀,在傳統績效評估理論和方法的基礎上,融合新公共管理理論、客戶關係管理理論、使用者體驗理論,依託當前最先進的網站分析技術,構建一套基於用戶體驗的政府網站績效評估理論與評估方法模型,具體包括:提出基於大資料技術、使用者體驗導向的政府網站績效評估理論框架,設計具體指標體系,創新指標資料獲取方法和權重設計要點,最後通過實證研究驗證理論框架、指標體系與方法流程的科學性。

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