最受歡迎的地產營銷課:讓你快樂而快速地成為一流的操盤手

· 清華 Book 336 · 崧燁文化(崧博)
Ebook
360
Pages

About this ebook

本書透過一問一答的形式,生動傳授地產營銷知識,每一個問題都代表一個普通性道理,每一個答案都揭示一份真相。本書共分六章,涵蓋58個問題,生動論述產品規劃、廣告創意、互聯網思維下的推廣、價格制定等秘訣,以完整的營銷理論架構,妙趣橫生的方式傳遞出最實用的營銷知識。本書摒棄了所有的圖例、表格、數據等冰冷無趣的東西,書中涵蓋大量的真實操盤案例,每個案例娓娓道來,絲絲入扣,讓讀者身臨其境,零距離貼近營銷本質,吸取操盤精華。

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