讓企業快速成長的不敗法則(7)企業的行銷機能【千華影音書】

· ·
· 千華數位文化
eBook
60
Pages

About this eBook

千華數位文化出版 

此影音書為「讓企業快速成長的不敗法則」系列第七冊 

【讓企業快速成長的不敗法則(7)企業的行銷機能】 

-行銷管理的基本概念-1 

-行銷管理的基本概念-2 

-行銷管理的基本概念-3 

-行銷管理的任務 

-其他行銷方法-1 

-其他行銷方法-2 

-行銷觀念演進的四個階段 

-產品的分類 

-服務 

-品牌的種類 

-品牌的策略 

-行銷組合-1 

-行銷組合-2

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