About this ebook
你看直播了沒？
數位的新時代裡，直播的崛起象徵兩件事：一是影音時代的來臨，二是直播互動創造社群，自媒體力量更形強大，對企業和品牌來說，「你不擁抱它，它就會威脅你。」
直播浪潮帶來什麼樣的商機？直播內容又該如何製作才能吸睛？電商如何切入直播進行推銷？直播營銷模式又有何可能性？在這一本「直播暴紅完全手冊」都可以找到答案，帶你迎向直播浪潮帶來的改變與商機。
About the author
《財訊》1974年創刊，是台灣財經雜誌中，
數十年來始終秉持「引領趨勢、創造財富，掌握政經、放眼國際」
官網連結 : http://www.wealth.com.tw/
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