Campaign Strategy in Direct Democracy

· Springer
I-Ebook
255
Amakhasi

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In the first study of comparative direct-democracy, Laurent Bernhard explores the nature of direct-democratic campaigning in Switzerland. The author examines four policy areas: immigration, healthcare, welfare and economic liberalism focussing on interviews with campaign managers to provide a comprehensive analysis of direct-democratic campaigning.

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LAURENT BERNHARD is Postdoctoral Researcher, Institute for Political Science, University of Zurich, Switzerland and University of Berne, Berne, Switzerland

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