Divine Signs is the concluding volume of the ethnographic trilogy about the communicative tensions in everyday American cultural life H.L. Goodall, Jr., began with Casing a Promised Land and continued with Living in the Rock n Roll Mystery. In this final work, the terms for understanding these tensions are found in a historical and mythological drama featuring Power (as the embodiment of the modern), Other (as the embodiment of the postmodern), and Spirit (as the unifying power capable of connecting disparate selves to dangerously fragmented communities). For this study, the localized site of interpretation is in and around Pickens and Oconee Counties, South Carolina, where everyday street signs, business advertisements on billboards, signs that announce church themes, Internet postings, and other forms of public communication that invite private meanings are read as rhetorical invitations to participate in these myths and mysteries.