This book, grounded in the latest cutting-edge research, enhances our understanding of how we, and our children, behave online. It explores questions such as:
Internet Psychology: The Basics
is a vital and fascinating guide to the online world, drawing on classic theories of human behaviour to shed fresh light on this central facet of modern life. It argues that, even in an age of constant technological advancement, our understanding of the human psyche remains rooted in these well-established theories. Embracing both positive and negative aspects of Internet use, this easy introduction to the subject will appeal to students and general readers alike.Yair Amichai-Hamburger is the Director of the Research Centre for Internet Psychology (CIP) in Herzliya, Israel, and a leading industrial consultant in the field. He has written widely on the impact of the Internet on wellbeing, and is credited as being one of the earliest commentators to note the potential power and significance of online social networks. His first book, The Social Net: Human Behaviour in Cyberspace, was published by Oxford University Press in 2005.