Maximizing Your BookBub Promotion: BB eBooks: Best Practice Guides for Authors

Panich Choonhanirunrit

2014-01 · BB eBooks

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With over one million subscribers, BookBub has become the premier eBook promotion service for independent authors and small presses. While conducting a promotional ad on BookBub can cost upwards of $1,000, many marketing-savvy authors have utilized this unique service to discover an entirely new group of readers and greatly expand their fan base. BookBub’s simplistic promotional technique of emailing readers based on their genre preference has created tremendous exposure opportunities for both new and veteran authors alike.

However, this success has caused the promotional platform to become more selective in which books they choose to give ad space: rejection rates of 80% are common across many genres. Additionally, BookBub continues to raise the price for the much coveted ad space in their email promotion, so planning for a satisfactory return on investment is critical.

As part of the Best Practice Guides for Authors from BB eBooks, the Maximizing Your BookBub Promotion will help you:

• Ensure you meet all BookBub’s submission requirements for your book so you have the best chance of getting ad space to BookBub’s subscribers

• Choose which genre to select for your book to make your promotion effective without breaking your budget

• Gain a better understanding of your best marketing strategy, including numerous case studies of successful and unsuccessful BookBub promotions

• Take advantage of the critical period after your BookBub ad to maximize promotion of your entire catalog

Pick up a copy of Maximizing Your BookBub Promotion today so you can most effectively utilize this marketing tool to propel your books to outstanding success and great sales.

Apie autorių

Panich Choonhanirut (Gof)

Educated at Assumption University with a graduate degree in Literature, Panich Choonhanirunrit finds melody and rhyme in everyday life and captures the harmony of their combination within the limitless boundary of language. Poetry is his major interest. He plans on writing an autobiographical novel that will be a reflection of his passion in writing. Reading with critical thinking skills propel him to attain an understanding of literary appreciation in the everyday context. Years of direct experience with international correspondence help balance the two worlds of creative imagination and practical resolution.

Panich is the Marketing Director of BB eBooks.

Paul Salvette

After growing up in Ann Arbor, Michigan, Paul completed a Bachelor’s Degree in Chemical Engineering at the University of California – Los Angeles in 2002. Shortly after finishing college, Paul joined the United States Navy as a submarine officer and served in Pearl Harbor, Hawaii aboard the USS Honolulu (SSN 718) from 2004–7, and on the staff of General David Petraeus in Iraq from 2007–8. Recognizing the surge in popularity of eBooks, Paul published his novella America Goes On at the Amazon Kindle Store in 2011. Dismayed by the lack of quality in the design and layout of this new technology, Paul wrote a technical guide to help small presses and self-publishers professionally package their eBooks. Following this, he and his wife, Boonyalisa Salvette, decided to found a company in 2013 dedicated to eBook technology for authors an