Here are accounts of their drunken parties, political crusades, questionable business practices, criminal prosecutions, shameless marketing, and blatant plagiarism. There's even a suicide and a murder. And lots of sex (it's a book about Freud, after all). Ideas that Freud promoted are woven so tightly into our daily lives today that, like gravity or air, we hardly notice them. This book, based on hundreds of unpublished records, explains how they first took root in American minds more than a century ago.