How To E-Book: A Step by Step Guide for E-book Creation and Self Publishing on a Mac

Othmar Kyas

Feb 2016 · Key Concept Press

About this ebook

 You have always wanted to create and self publish an e-book? The good news is, that e-book self publishing, even compared to one or two years ago, has become significantly easier. Today word processing applications such as Pages or Scrivener are capable of reliably generating EPUB files (the format for e-books), which directly can be uploaded to the Amazon Kindle or Apple iBooks store. If you finally want to make that step and become a published author, the timing has never been better. And this book intends to help you make it happen. 
As a Mac user’s hands on guide for the complete e-book creation process the book covers e-book planning, writing, layout, cover design, legal responsibilities, pricing and publishing to the leading platforms Amazon Kindle and Apple iBooks as well as alternative e-book stores. All phases are described in detail in a step by step fashion 

- Setting up accounts on Amazon Kindle and Apple iBooks 
Pricing and DRM (Digital Rights Management) 
Incorporate or self-publish: pros and cons 
Legal responsibilities, copyright, trademarks, public domain material 
Creation of cover art 
Document formatting and e-book export using Apple Pages and Scrivener 
Kindle Publishing, Amazon Publishing, iTunes Publishing 
E-book promotion, press releases, promotion on Facebook, Google, YouTube 
Book review management 

Beyond instructions bonus material is available from the book website so readers can hit the ground running and get started with their project right away.

About the author

 Othmar Kyas is an internationally renowned expert in communication technology and strategic marketing. He is author of fourteen books, which have been translated into five languages.