Discourse and Technology: Multimodal Discourse Analysis

Georgetown University Press
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The overarching theme of Discourse and Technology is cutting-edge in the field of linguistics: multimodal discourse. This volume opens up a discussion among discourse analysts and others in linguistics and related fields about the two-fold impact of new communication technologies: The impact on how discourse data is collected, transcribed, and analyzed—and the impact that these technologies are having on social interaction and discourse.

As inexpensive tape recorders allowed the field to move beyond text, written or printed language, to capture talk—discourse as spoken language—the information explosion (including cell phones, video recorders, Internet chat rooms, online journals, and the like) has moved those in the field to recognize that all discourse is, in various ways, "multimodal," constructed through speech and gesture, as well as through typography, layout, and the materials employed in the making of texts.

The contributors have responded to the expanding scope of discourse analysis by asking five key questions: Why should we study discourse and technology and multimodal discourse analysis? What is the role of the World Wide Web in discourse analysis? How does one analyze multimodal discourse in studies of social actions and interactions? How does one analyze multimodal discourse in educational social interactions? and, How does one use multimodal discourse analyses in the workplace? The vitality of these explorations opens windows onto even newer horizons of discourse and discourse analysis.

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Additional Information

Publisher
Georgetown University Press
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Published on
Feb 16, 2004
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Pages
240
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ISBN
9781589013117
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Language
English
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Genres
Language Arts & Disciplines / General
Language Arts & Disciplines / Linguistics / General
Language Arts & Disciplines / Linguistics / Sociolinguistics
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Content Protection
This content is DRM protected.
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Corpus linguistic methods provide new avenues for (im)politeness scholarship to reflexively evaluate its understanding of communication and language use on the theoretical contributions of corpus linguistics to the linguistic sciences. In this sense, this volume is a unique contribution to (im)politeness scholarship. It showcases studies in the field which employ specialized and general corpora, with methodologies that range from the speech act to the discourse-analytic and conversation-analytic traditions. The book brings into closer contact scholarship that has hitherto remained in relatively different streams of the scientific investigation of (im)politeness.

A unifying theme of the chapters here is that (im)politeness phenomena are situated within the institutional and genre-specific expectations of participants in an interaction. Each of the chapters identifies the situatedness of (im)politeness from varying perspectives. The chapters in the volume are sequenced from specialized to general corpora, and simultaneously move from conversation – and discourse – analytic perspectives to contributions that address issues surrounding the identification and extraction of (im)politeness in general corpora. In collating the chapters of the volume, care was taken to focus attention on languages that have been studied extensively in (im)politeness scholarship (varieties of English – British English and Englishes in Hong Kong – and Greek), and languages that are only recently gaining more visibility in the field (Slovenian and Turkish).

Adding a new introduction and two previously unpublished papers, Discourse and Practice: New Tools for Critical Discourse Analysis brings together van Leeuwen's methodological work on discourse analysis of the last 15 years. Discourse, van Leeuwen argues, is a resource for representation, a knowledge about some aspect of reality which can be drawn upon when that aspect of reality has to be represented, a framework for making sense of things. And they are plural. There can be different discourses, different ways of making sense of the same aspect of reality that serve different interests and will therefore be used in different social contexts. However abstract some discourses are, discourses ultimately always represent doings, van Leeuwen argues. Doing is the foundation of knowing, and social practices are the foundation of discourses. Studying children's books, newspaper reports, brochures and other texts, as well as photographs and children's toys, van Leeuwen investigates what can happen when practices are transformed into discourses and provides analytical tools for reconstructing discourses from texts. Throughout the book, van Leeuwen makes connections between sociological and linguistic or semiotic concepts and methods to ensure the social and critical relevance of his analytical categories. van Leeuwen's work has already been widely used by critical discourse analysts across the world. This volume will be a welcome guide for anyone looking for a form of discourse analysis that is both explicit and methodical, and critically incisive.
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