Mass Communication: Living in a Media World, Edition 7
About this ebook
—Charles W. Little Jr., Santa Ana College
Transform your students into smart, savvy media consumers.
A book that students find fun to read and instructors consider educationally valuable, Mass Communication: Living in a Media World provides the media literacy principles and critical thinking skills that students need to become self-aware media consumers. Known for his storytelling approach, bestselling author Ralph E. Hanson uses examples drawn from everyday life to explain the many dimensions of mass media that operate in our society. This newly revised Seventh Edition is packed with contemporary examples and compelling stories that illustrate the latest developments and recent events that are changing the face of media today.
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About the author
Ralph E. Hanson is a professor in the communication department at the University of Nebraska at Kearney, where he teaches courses in writing, blogging, reporting, and mass communication. Previously, he was on the faculty at West Virginia University and Northern Arizona University. He has been teaching introduction to mass communication at least 20 years, and he has worked extensively on developing online courses and degree programs. Hanson has a bachelor’s degree in journalism and anthropology from Iowa State University, a master’s degree in journalism from Iowa State, and a doctorate in sociology from Arizona State University. He is currently working on research about the connection between sports boycotts and civil rights legislation. When Ralph is not out on his motorcycle riding to places a long ways from Nebraska, he is blogging on mass communication issues at http://ralphehanson.com. He tweets as @ralphehanson.