Reem Bassiouney is Professor of Linguistics in the Department of Applied Linguistics at the American University in Cairo. Her academic books include, Functions of code-switching in Egypt (2006), Arabic Sociolinguistics (2008), Arabic and the Media (2010), Arabic Language and Linguistics 2012 (co-ed). Her research and publications focus on topics in Arabic sociolingusitics, including code-switching, language and gender, leveling, register, language policy and discourse analysis. She is also an award winning novelist.