However, if creativity thrives among outsiders, how can it be nurtured inside large organizations? How can one build a team that works together to solve real problems while leaving room for individual inspiration? How can one ignite the creative spark without burning down the building?
Roy Sharples draws on decades of experience at the vanguard of business innovation and a deep affinity for applying an artistic instinct to explore these questions, offering novel solutions.
Building on a broad survey of the misfits who defined the modern world, from Dada to Elon Musk and Bauhaus to Acid House, he explores what makes the creative mind tick.
He also examines the conditions that nourish creativity in organizations of all sizes, from artists to corporations to civilizations.
The result is a manifesto for harnessing inspiration and unleashing the creative power we all have inside.
Founder and CEO of Unknown Origins, a creative design studio on a mission to save the world from unoriginality by unleashing the power of creativity. Providing brand creation, creative strategy, envisioning, and storytelling solutions to artists, businesses, educators, and entrepreneurs. Author of "Creativity Without Frontiers: How to make the invisible visible by lighting the way into the future." Curator of the community-driven storytelling platform providing everyone access to insights and content from creators worldwide.