On 13 November, 2013, after two stints as Prime Minister and a recent election loss, Kevin Rudd announced his resignation from the Australian parliament.
The next morning, inspired by @Seinfeld2000 which asks, “What if Sinefeld still on TV today?” Twitter user @Rudd2000 borrowed a hashtag and invited followers to “#imagen Kevin Rudd never fired and still PM today?”
Using the mangled spelling and syntax appropriate to certain timely internet memes, @Rudd2000 painted caricatures of federal politicians and other members of the media/political class.
In addition to “Kevern”, @Rudd2000 chronicled the lives of figures such “Ablo” who has a seemingly insatiable appetite, “Crag Thomsen” who is down on his luck but loves to party, “Scot Moronsen” who takes delight in others’ misery, “Toney Abert” who is a world expert in lying, and the ever-loveable “Emmo”.
Nine months and over 3,000 tweets later, @Rudd2000 called it quits after reaching the completely arbitrary target of 5,000 followers.
Now you can read the best of the tweets plus commentary from creators Scott Bridges and Stephen Owen in Kevern write a book.
After covering production and distribution costs, all proceeds from the sale of this title will be donated to the UNHCR under the name ‘Scot Morensen’.