Jody Pennette: 250 individual restaurants from scratch. His restaurant consulting business cb5 has invented and implemented successful restaurant concepts for hotels, casinos, cruise ships, rock stars, and even a few kings. His own restaurants have included Bleu in Greenwich, Lolita in Boston, and China White in Westchester. Jody has created a blueprint for the three phases of starting successful restaurants, creating, executing, and implementing. He knows all the details-from assessing property, conducting a competitive market analysis to choosing glassware and menu fonts, training staff and getting a buzz going through pre-opening marketing-to create an experience that goes far beyond good food and good service. Author home: Greenwich, Connecticut.
Elizabeth Keyser's articles have appeared in The New York Times, GQ, American Photo, the New York Post, Connecticut Magazine, and Hearst and Tribune newspapers. She is the Connecticut editor for the Zagat Restaurant Survey. Specializing in food and restaurants, she writes for the blogs dLife, CTBites, and Belowthefold.com. She has won many awards from the New England Newspaper Association, Society of Professional Journalists, CT Chapter, The Connecticut Press Club, and the State of Connecticut. Jody Pennette and Elizabeth Keyser have previously worked together on a 4,000-word article for Connecticut Magazine. Author home: Fairfield, Connecticut.