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- How to bring high-level planning into concrete actionable steps
- How Design Thinking relates to creating a good UX
- How to set UX Goals for a product or project
- How to decide which tool or methodology to use at what point in product lifecycle
This book takes UX acceptance as a point of departure, and builds on it with actionable steps and case studies to develop a complete strategy, from the big picture of product design, development and commercialization, to how UX can help create stronger products. This is a must-have book for your complete UX library.
- Uses strategic models that focus product design and development
- Teaches how to decipher what tool or methodology is right for a given moment, project, or a specific team
- Presents tactics on how to understand how to connect the dots between tools, data, and design
- Provides actionable steps and case studies that help users develop a complete strategy, from the big picture of product design, development, and commercialization, to how UX can help create stronger products
- Case studies in each chapter to aid learning
Rreth autorit
Elizabeth has worked as a consultant and employee in several major corporations for over 28 years. Her experience includes design and development, ranging from website and, applications, to hardware products and technology development. Elizabeth has completed projects for many major corporations as well as academic institutions. Elizabeth holds a BA in Fine Art Photography and Printing Technologies from Goddard College and a MS in Visual Studies (User Interface Design and Computer Output) from the Media Lab at MIT.
