Kruti Shah
MBA (Gold-Medalist), MS (Marketing Communications)
Kruti Shah is a marketing communications professional and academician. Her first work of fiction was a doodly letter (on paper, not on doodly.com) that she wrote to her parents at age four. Her other notable works include poems discovered on the back of her economics notebook, and prank notes to her irate classmates. Some of her more serious writing has been popularly adopted as advertising and promotions textbooks by management institutes across India.
Krutiβs maiden corporate medical thriller is inspired by a research stint in anti-HIV drugs at a pharmaceutical company. Kruti is an accomplished Bharatnatyam and Kuchipudi dancer and commits her leisure time to reading, travelling, making rangolis, and playing board games with her two primary schoolers.
The author welcomes feedback, comments, questions on her work at kruti@aquilatrials.com.