The Big Switch: Rewiring the World, from Edison to Google

Nicholas Carr

2009 ජන · W. W. Norton & Company

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“Magisterial…Draws an elegant and illuminating parallel between the late-19th-century electrification of America and today’s computing world.” —Salon

Hailed as “the most influential book so far on the cloud computing movement” (Christian Science Monitor), The Big Switch makes a simple and profound statement: Computing is turning into a utility, and the effects of this transition will ultimately change society as completely as the advent of cheap electricity did. In a new chapter for this edition that brings the story up-to-date, Nicholas Carr revisits the dramatic new world being conjured from the circuits of the “World Wide Computer.”

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Nicholas Carr is the author of The Shallows, a Pulitzer Prize finalist, and four other acclaimed books. A former executive editor of the Harvard Business Review, he writes for the Atlantic, the New York Times, and the Wall Street Journal. He lives in Williamstown, Massachusetts.