The People That Time Forgot: Science Fiction Stories
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I am forced to admit that even though I had traveled a long distance to place Bowen Tyler's manuscript in the hands of his father, I was still a trifle skeptical as to its sincerity, since I could not but recall that it had not been many years since Bowen had been one of the most notorious practical jokers of his alma mater. The truth was that as I sat in the Tyler library at Santa Monica I commenced to feel a trifle foolish and to wish that I had merely forwarded the manuscript by express instead of bearing it personally, for I confess that I do not enjoy being laughed at. I have a well-developed sense of humor—when the joke is not on me.
Mr. Tyler, Sr., was expected almost hourly. The last steamer in from Honolulu had brought information of the date of the expected sailing of his yacht
Toreador, which was now twenty-four hours overdue. Mr. Tyler's assistant secretary, who had been left at home, assured me that there was no doubt but that the
Toreador had sailed as promised, since he knew his employer well enough to be positive that nothing short of an act of God would prevent his doing what he had planned to do. I was also aware of the fact that the sending apparatus of the
Toreador's wireless equipment was sealed, and that it would only be used in event of dire necessity. There was, therefore, nothing to do but wait, and we waited.
We discussed the manuscript and hazarded guesses concerning it and the strange events it narrated. The torpedoing of the liner upon which Bowen J. Tyler, Jr., had taken passage for France to join the American Ambulance was a well-known fact, and I had further substantiated by wire to the New York office of the owners, that a Miss La Rue had been booked for passage. Further, neither she nor Bowen had been mentioned among the list of survivors; nor had the body of either of them been recovered....
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Aiming his work at the pulps, Burroughs had his first story, Under the Moons of Mars, serialized by Frank Munsey in the February to July 1912 issues of The All-Story – under the name "Norman Bean" to protect his reputation. Under the Moons of Mars inaugurated the Barsoom series and earned Burroughs. It was first published as a book by A. C. McClurg of Chicago in 1917, entitled A Princess of Mars, after three Barsoom sequels had appeared as serials, and McClurg had published the first four serial Tarzan novels as books.
Burroughs soon took up writing full-time and by the time the run of Under the Moons of Mars had finished he had completed two novels, including Tarzan of the Apes, published from October 1912 and one of his most successful series.
Burroughs also wrote popular science fiction and fantasy stories involving Earthly adventurers transported to various planets (notably Barsoom, Burroughs's fictional name for Mars, and Amtor, his fictional name for Venus), lost islands, and into the interior of the hollow earth in his Pellucidar stories, as well as westerns and historical romances. Along with All-Story, many of his stories were published in The Argosy magazine.
Tarzan was a cultural sensation when introduced. Burroughs was determined to capitalize on Tarzan's popularity in every way possible. He planned to exploit Tarzan through several different media including a syndicated Tarzan comic strip, movies and merchandise. Experts in the field advised against this course of action, stating that the different media would just end up competing against each other. Burroughs went ahead, however, and proved the experts wrong – the public wanted Tarzan in whatever fashion he was offered. Tarzan remains one of the most successful fictional characters to this day and is a cultural icon.
In either 1915 or 1919, Burroughs purchased a large ranch north of Los Angeles, California, which he named "Tarzana." The citizens of the community that sprang up around the ranch voted to adopt that name when their community, Tarzana, California was formed in 1927. Also, the unincorporated community of Tarzan, Texas, was formally named in 1927 when the US Postal Service accepted the name, reputedly coming from the popularity of the first (silent) Tarzan of the Apes film, starring Elmo Lincoln, and an early "Tarzan" comic strip.
In 1923 Burroughs set up his own company, Edgar Rice Burroughs, Inc., and began printing his own books through the 1930s.
