About this ebook
The Handbook:
· Offers a wide-range of methods for visual analysis: content analysis, historical analysis, structuralist analysis, iconography, psychoanalysis, social semiotic analysis, film analysis and ethnomethodology
· Shows how each method can be applied for the purposes of specific research projects.
· Exemplifies each approach through detailed analyses of a variety of data, including, newspaper images, family photos, drawings, art works and cartoons.
· Includes examples from the authors′ own research and professional practice.
The Handbook of Visual Analysis which demonstrates the importance of visual data within the social sciences offers an essential guide to those working in a range of disciplines including: media and communication studies, sociology, anthropology, education, psychoanalysis, and health studies.
About the author
Before becoming an academic, Theo van Leeuwen worked as a film and television producer, scriptwriter and director in his native Holland and in Australia. He studied linguistics and semiotics at Macquarie and Sydney University and at the CETSAS in Paris. He has worked at Macquarie University, the University of the Arts (London), and Cardiff University, and lectured at many other Universities throughout the world. He is now Dean of the Faculty of Arts and Social Sciences, UTS. He has written many books and articles on discourse analysis, visual communication and multimodality. His most recent book is Introducing Social Semiotics (Routledge, 2005) and he is currently working on Global Media Discourse, to be published with Routledge in 2007. He is also editor of the journal Visual Communication.
