AARP / Betty Crocker Cooking for Two

Betty Crocker Editors

Apr 2012 · John Wiley & Sons

About this ebook

The perfect cookbook for retirees, empty-nesters, and other twosomes

Now that the kids have all grown up and moved out, it's just the two of you for what used to be family dinner. But how to do you cook for just the two of you? With Cooking for Two, you'll find tons of simple and delicious recipes designed just for two. It's tough to pare down those favorite recipes to serve just two rather than a whole family, but this handy cookbook will show you how to do that too.

You'll find plenty of practical advice on organizing and outfitting a kitchen for two, how to shop for two, and how to eat right for a long, healthy life. Fall in love all over again with delicious recipes like Southwest Herbed Flank Steak, Buttermilk Cornbread, or Cherry Cobblers for Two.

• Includes 130 recipes covering snacks, salads, casseroles, fast skillet meals, desserts, baked goods, and much more
• Features 50 tempting full-color photographs
• Offers complete nutritional information for every recipe

With Cooking for Two, you'll discover just how fast, easy, and delicious cooking for two can be!

About the author

Betty Crocker, 1921 In 1921, Betty Crocker was created because of a contest that was part of a promotion for Gold Medal Flour. The company needed a name to sign to the letter, accompanying the prize of flour sack pincushions, sent to the thousands of customers that successfully completed a puzzle. They chose the family name of an early director of the Company, William G. Crocker, and the name Betty for its warm and approachable feel. The signature was voted the most distinctive of several submitted by female employees. The pincushion promotion set off a flood of inquiries for reliable and creative cooking advice. In 1924, Betty Crocker was on a local Minneapolis radio program called "Betty Crocker Cooking School of the Air." The response to the show was positive and it joined the NBC network lineup in 1927. Over the next quarter century, The Cooking School "graduated" more than one million listeners. During the Great Depression, Betty Crocker found ways to help families maintain an adequate diet with low wages and relief foods. In the 1930's and 1940's, Betty Crocker published the meal-planning booklet "Meal Planning on a Limited Budget" and used the booklets and the radio to provide helpful hints to homemakers to make the most of war rationed foods. In 1945, Betty Crocker was pronounced the "First Lady of Food," in a survey of best-known women in America, following First Lady Eleanor Roosevelt. In 1947, the Betty Crocker Ginger Cake mix was introduced and the name was transformed into a brand name distinguishing a nationally distributed family of products. The growing line of baking mix was an instant hit. In the 1950's, the red spoon logo appeared on the cake mixes and became one of the most recognized brand logos in the world and is a symbol of quality, convenience and reliability. It was also during this time that Betty Crocker moved on to television, hosting her own programs and appearing on many others. During the 1950's, families were growing and needed new recipes to prepare in their suburban kitchens. Of course, Betty Crocker met that need with the first cookbook, which was followed over the years with over 200 cookbook titles and countless small format recipe magazines. The Betty Crocker Cookbook has reached an 8th edition and has sold over 27 million copies, which makes it the all time best selling cookbook in the world. There are eight Betty Crocker kitchens, which represent different parts of the American cultural tradition: the Arizona desert, California, Cape Cod, Chinatown, Hawaiian, Pennsylvania Dutch and Williamsburg. Professional home economists work in the Betty Crocker Kitchens to develop and test recipes, work with new products, and develop time saving techniques that help families cook and bake smarter. There are three camera kitchens that are used to create beautiful food photography for use in the cookbooks, magazines and recipe cards.