Niraalee Shah is the founder of Image Building and Etiquette Mapping. She is India’s first certified international etiquette trainer with The British School of Etiquette United Kingdom London. Niraalee decided to share the training, vision and mission of TBSE with India. She then partnered with TBSE to set up The British School of Etiquette India. Niraalee, aims to extend her wealth of knowledge to corporates and organizations globally in pan India who wish to acquire the skills and confidence to radiate positive energy and engage their peers, to achieve personal and professional success, thus creating a brand that impacts lives. Niraalee Shah is an author for books on creating Brand India and sharing the Magic of India – Celebrating Cultural Diversity with her fellow India’s and sharing this rich knowledge across the borders of India. Niraalee Shah is a passionate author fall into the Travel and Culture category. She is awaiting her first book “INDIAN ETIQUETTE - A Glimpse into India’s Culture”. Niraalee has a burning desire to share the Magic of India – Celebrating Cultural Diversity. A staggering diversity where ethnicity, culture, religion, and language come together in a dazzling kaleidoscope of humanity. In India, there is an amazing cultural diversity throughout the country. The North, South, East, and West have their own distinct cultures and almost every state has carved its own cultural niche. Welcome to our helpful guide for India. Should you be looking to travel, live, relocate or do business in the sovereign state, we will give you a helpful head start on understanding the country and its culture, practices, and etiquette in India.