Theory of Reference Building - Legacy Matrix: An innovative IP for Public Relations and Brand Management

· OrangeBooks Publication
Ebook
108
Pages

About this ebook

Theory of Reference Building - Legacy Matrix is an outcome of 12+ years of research by Devesh Purohit that began in 2011. Shah Rukh Khan acted as a catalyst for inspiration behind this book. Legacy Matrix enhances the PR role of presence building to power building. On Devesh's request, Superstar Vijay Sethupathi endorsed the IP Legacy Matrix with his sweet gesture of posing for a photograph with the book draft.

About the author

Devesh Purohit is a Public Relations Consultant. With 12+ years of research, he has created the world's only PR IP for the legacy building of brands.

Reading information

Smartphones and tablets
Install the Google Play Books app for Android and iPad/iPhone. It syncs automatically with your account and allows you to read online or offline wherever you are.
Laptops and computers
You can listen to audiobooks purchased on Google Play using your computer's web browser.
eReaders and other devices
To read on e-ink devices like Kobo eReaders, you'll need to download a file and transfer it to your device. Follow the detailed Help Center instructions to transfer the files to supported eReaders.