Palete AI: WhatsApp Inbox

Oussama Ourahou

About this app

Palete puts every customer conversation in one inbox: WhatsApp Business, Instagram, TikTok, and Messenger, all in one place.

Your AI copilot answers first. It handles repeat questions, qualifies leads, and keeps response times low around the clock, in whichever language your customers write in. The moment a conversation needs a human, it lands in front of the right person on your team with the full history already attached.

WHY TEAMS USE PALETE

Palete is a WhatsApp Business inbox and AI customer service tool built for support, sales, and operations teams managing high volumes of conversations across WhatsApp, Instagram, TikTok, and Messenger. Instead of switching between apps for every channel, your team works from one shared inbox with AI-assisted replies, teammate handoff, and conversation tracking built in.

FEATURES

- One inbox for WhatsApp Business, Instagram, TikTok, and Messenger
- AI copilot handles first response and routine customer questions
- Take over any conversation in one tap, or hand it back to the copilot
- Assign conversations to teammates and see who owns what
- Automatic tags show what needs a human and what the AI already handled
- Mark conversations resolved and leave internal notes for your team
- Push notifications so nothing goes unanswered
- Built-in messaging limits keep campaigns compliant with WhatsApp policy

WHO IT'S FOR

Palete runs customer support and WhatsApp Business messaging for teams in retail, delivery, fintech, and education, managing conversations across multiple countries and languages. Managers get visibility into team workload and response times. Agents get a single inbox instead of five apps.

GETTING STARTED

Sign in with your Palete workspace account. Billing, integrations, and organization-wide settings are managed from the Palete web dashboard, so this app stays focused on the conversations themselves.

Questions or feedback? Reach us through the app or at [e-mail].

What’s new

UI updates and bug fixes