Top tier augmented reality app
Awesome concept Love the creativity!
A Must Have! Taking back the public space is becoming more and more important and more of a challenge. The public ad campaign is a step in the right direction.
Bugs No Good, keep closing, and does not run.
The NOAD app was created for use in the New York subway system. Traveller's point their smart phones and tablets at advertisements to trigger dozens of on-screen artworks. In this way, subway platforms become galleries.
This version has been specially adapted for the Poster Remediated, the fiftieth anniversary exhibition of the Warsaw International Poster Biennale.
NOAD is a collaboration between PublicAdCampaign and The Heavy Projects under the umbrella of Re+Public.