>TruLookup®
gives professionals fast, reliable access to personal and
property safety insights, property ownership verification, and data-driven
lead generation tools—powered by TransUnion’s trusted data ecosystem.>
Use TruLookup® to evaluate potential safety risks before meeting an unknown
client, validate whether an individual legally owns a property, or generate
targeted prospecting lists to grow your business—all from a mobile-optimized
interface built for professionals on the go.
🔐 Meeting Safety
Assess prospective clients before meeting in person. TruLookup® provides
identity insights and safety relevant indicators to help you evaluate risk and
plan safer interactions.
🏡 Property Fraud Prevention
Quickly confirm whether a potential seller is the legal owner of a property.
Reduce the risk of fraudulent listings with accurate ownership information
sourced from trusted public, non-public, and proprietary data.
📈 Prospecting Intelligence
Strengthen your outreach with access to consumer contact information. Create
targeted prospecting lists with property and owner details for up to 1,000
properties delivered in a convenient CSV format—ideal for farming, prospecting,
and matching buyers with off-market properties.
🌟 Key Features
• Person Safety Check with identity and risk indicators
• Property Ownership Check for seller verification
• Prospecting Searches for property owner contact details
• Downloadable Prospecting Lists (CSV) with up to 1,000 targeted entries
• Mobile-optimized interface for real estate workflows
• Powered by TransUnion’s extensive data ecosystem
👥 Who Uses TruLookup®
• Real Estate Associations (REAs) offering member benefits
• Real Estate Brokerages supporting agent safety and productivity
• Real Estate Agents who meet clients, verify listings, and prospect
daily
Note: A current TruLookup® subscription from a participating association
or brokerage is required. Sign in with your TruLookup® credentials. For advanced
tools and investigative features, visit:
https://www.transunion.com/solution/trulookup/real-estate
🚀 Why TruLookup®
• Backed by TransUnion’s trusted data ecosystem, spanning
10,000+ public, non-public, credit header, and proprietary sources
• Mobile-first design for professionals on the go
• Purpose-built insights that support safety, fraud prevention, and
prospecting—guarded by rigorous privacy and compliance standards
🏢 About TransUnion®
TransUnion® is a global information and insights company with more than 13,000
associates across 30+ countries. We make trust possible by helping businesses
and consumers transact with confidence. Our Tru™ picture of the consumer,
stewarded with care, empowers effective decision-making across marketing, fraud,
risk, analytics, and more. We call this Information for Good®—empowering
individuals and enabling economic opportunity worldwide. Learn more:
https://www.transunion.com/business
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TransUnion Risk and Alternative Data Solutions (TRADS) Privacy Notice:
https://www.transunion.com/privacy/risk-alternative-data-solutions