The YouTube Formula: How Anyone Can Unlock the Algorithm to Drive Views, Build an Audience, and Grow Revenue

Derral Eves

Apr 2022 · Gildan Media · Narrated by Derral Eves and Tom Parks

About this audiobook

Learn the secrets to getting dramatic results on YouTube



Derral Eves has generated over 60 billion views on YouTube and helped twenty-four channels grow to one million subscribers from zero. In The YouTube Formula: How Anyone Can Unlock the Algorithm to Drive Views, Build an Audience, and Grow Revenue, the owner of the largest YouTube how-to channel provides the secrets to getting the results that every YouTube creator and strategist wants. Eves will reveal what listeners can't get anywhere else: the inner workings of the YouTube algorithm that's responsible for determining success on the platform, and how creators can use it to their advantage.



Full of actionable advice and concrete strategies, this book teaches listeners how to: launch a channel, create life-changing content, drive rapid view and subscriber growth, build a brand and increase engagement, improve searchability, and monetize your content and audience.



Replete with case studies and information from successful YouTube creators, The YouTube Formula is perfect for any creator, entrepreneur, social media strategist, and brand manager who hopes to see real commercial results from their work on the platform.

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About the author

Derral Eves is a video marketing expert, coach, and speaker. He consults some of the biggest YouTubers in the world on audience development and data-driven strategies. He is the founder of VidSummit, an exclusive annual conference for video creators and marketers. Since recording his first book for the Kansas Audio Reader Network in 1985, Tom Parks has enjoyed giving voice to stories. He has been nominated for Audie Awards and has received several AudioFile Earphones Awards, and reviewers have described his performances as "conversational," "energetic," and "sincere."