The YouTube Formula: How Anyone Can Unlock the Algorithm to Drive Views, Build an Audience, and Grow Revenue

Name: The YouTube Formula: How Anyone Can Unlock the Algorithm to Drive Views, Build an Audience, and Grow Revenue
Rating: 4.5 (16 reviews)

Derral Eves

Mar 2021 · Sold by John Wiley & Sons

4.5

16 reviews

Ebook

352

Pages

Switch to the audiobook

About this ebook

The Wall Street Journal bestseller!

Comes with free online companion course

Learn the secrets to getting dramatic results on YouTube

Derral Eves has generated over 60 billion views on YouTube and helped 24 channels grow to one million subscribers from zero. In The YouTube Formula: How Anyone Can Unlock the Algorithm to Drive Views, Build an Audience, and Grow Revenue, the owner of the largest YouTube how-to channel provides the secrets to getting the results that every YouTube creator and strategist wants. Eves will reveal what readers can't get anywhere else: the inner workings of the YouTube algorithm that's responsible for determining success on the platform, and how creators can use it to their advantage.

Full of actionable advice and concrete strategies, this book teaches readers how to:

Launch a channel
Create life-changing content
Drive rapid view and subscriber growth
Build a brand and increase engagement
Improve searchability
Monetize content and audience

Replete with case studies and information from successful YouTube creators, The YouTube Formula is perfect for any creator, entrepreneur, social media strategist, and brand manager who hopes to see real commercial results from their work on the platform.

Ratings and reviews

4.5

16 reviews

Your Dana

August 12, 2021

THE. BEST.BOOK.EVER!!! This is not a bs book like many other which give you only the basic facts that you already know. NO! This book gives you EVERYTHING! 350 pages of examples, stories, detailed explanations and so much more! I wonder how I have never heard of it for 2 years since I had my channel. It's a gold mine!!!

Phila Ngcobo

March 11, 2021

Great investment I've made ever for my youtube channel

2 people found this review helpful

Brandy Thompson

August 14, 2023

Easy to follow along and understand

About the author

Derral Eves is a video marketing expert, coach, and speaker. He consults some of the biggest YouTubers in the world on audience development and data-driven strategies. He is the founder of VidSummit, an exclusive annual conference for video creators and marketers. He is executive producer of the highest grossing crowdfunded movie or TV project of all time.

Rate this ebook

Tell us what you think.

Reading information

Smartphones and tablets

Install the Google Play Books app for Android and iPad/iPhone. It syncs automatically with your account and allows you to read online or offline wherever you are.

Laptops and computers

You can listen to audiobooks purchased on Google Play using your computer's web browser.

eReaders and other devices

To read on e-ink devices like Kobo eReaders, you'll need to download a file and transfer it to your device. Follow the detailed Help Center instructions to transfer the files to supported eReaders.