長尾理論: 打破80/20法則,獲利無限延伸 大師輕鬆讀 NO.616

· 大師輕鬆讀 Book 616 · 大師輕鬆讀股份有限公司
Ebook
43
Pages

About this ebook

大師輕鬆讀 NO.616(中英對照)
The Long Tail-Why the Future of Business is Selling Less of More
長尾現象逐漸發酵,代表消費者有無限多的選擇,也代表企業必須將目光從大眾暢銷商品,轉移到更多小眾利基市場,把每個消費者當作一個個獨立的個人。
★《出版者周刊》、《Bookmarks Magazine》好評推薦
★《紐約時報》、亞馬遜網路書店排行榜暢銷書

Copyright ? 2015 by Summaries.Com

About the author

原創作者簡介:
克里斯.安德森 (Chris Anderson)╱《連線》雜誌前總編輯。曾任職於《經濟學人》、《自然》、《科學》等雜誌,著有《長尾理論──打破80/20法則,獲利無限延伸》、《免費!揭開零定價的獲利祕密》與《自造者時代:啟動人人製造的第三次工業革命》。安德森也是遙控機械裝置製造商3D Robotics與遙控機械科技暨遙控飛行器網站DIY Drones的共同創始人。畢業於喬治華盛頓大學與加州大學柏克萊分校。

Rate this ebook

Tell us what you think.

Reading information

Smartphones and tablets
Install the Google Play Books app for Android and iPad/iPhone. It syncs automatically with your account and allows you to read online or offline wherever you are.
Laptops and computers
You can listen to audiobooks purchased on Google Play using your computer's web browser.
eReaders and other devices
To read on e-ink devices like Kobo eReaders, you'll need to download a file and transfer it to your device. Follow the detailed Help Center instructions to transfer the files to supported eReaders.

Continue the series

More by 大師輕鬆讀編譯小組

Similar ebooks