Behavioral Strategy in Perspective

Mie Augier · Christina Fang · Violina Rindova

sept 2018 · Emerald Group Publishing

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Behavioral strategy has evolved as a field the last decades both intellectually and institutionally. This volume brings together scholars from several generations that have led and defined the behavioral approaches in strategy to reflect on the past, present, and future of behavioral strategy. Thus, rather than seeking empirical contributions that would fill in research gaps and expand research in specific domains, we endeavored to: a) represent the diversity of perspectives that inform behavioral research in strategic management; b) open up a space for reflection and provocation by scholars who are widely recognized as thought leaders both in their respective strands of behavioral strategy research, and in the field as a whole; and c) offer a set of perspectives and directions for the field of behavioral strategy at a pivotal moment in its evolution.

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Mie Augier is an Associate Professor at the Naval Postgraduate School, USA. She has also worked on consulting and strategy for businesses, governments, executive audiences and educational institutions in the USA and abroad on issues relating to faculty development, strategy, curriculum development, leadership development programs, and developing innovations in institutions. Her current research looks at organizational behavior, innovation, culture, strategy, and the history of behavioral social science and management education. Christina Fang is an Associate Professor of Management and Organizations at the Leonard N. Stern School of Business in New York, USA. Her research focuses on the challenges and mechanisms of learning. Current research examines causal attributions of business performance, issues of novelty in technological innovations, and behavioral/strategic implications of learning in the absence of immediate feedback. Violina Rindova is Professor of Management and Organization at the University of Southern California, USA. She teaches and studies strategic innovation - how firms create value, intangible assets, and new market opportunities through unconventional strategies across a variety of industry contexts.