What do you do when planning is not an option? When control is out of your reach? You isolate the small stuff, experiment constantly, and use the results to lay a more sustainable foundation for the future. You validate your idealized vision by testing it out in bite-sized increments. You see what sticks, integrate, and move forward. And inevitably, you experience a series of failures along the way, but those failures are key to your next success.

Living a start up life is about maximizing flexibility and measuring on-going results, not avoiding failure or reaching one particular end goal. It's about embracing defeat, analyzing it, and failing up. In Startup Your Life, Akbari shows that after all, it's often the stumbles that pave the way for real happiness.

Embrace the Power Inside You

It's no wonder that introversion is making headlines—half of all Americans are introverts. But if that describes you—are you making the most of your inner strength?

Psychologist and introvert Laurie Helgoe unveils the genius of introversion. Introverts gain energy and power through reflection and solitude. Our culture, however, is geared toward the extrovert. The pressure to get out there and get happier can lead people to think that an inward orientation is a problem instead of an opportunity.

Helgoe shows that the exact opposite is true: introverts can capitalize on this inner source of power. Introvert Power is a blueprint for how introverts can take full advantage of this hidden strength in daily life.

Revolutionary and invaluable, Introvert Power includes ideas for how introverts can learn to:

•Claim private space
•Bring a slower tempo into daily life
•Deal effectively with parties, interruptions, and crowds

Quiet is might. Solitude is strength. Introversion is power.

"A modern-day Thoreau."—Stephen Bertman, author of The Eight Pillars of Greek Wisdom

In 1984, it looked like an unwinnable David and Goliath struggle: one guy against the mammoth American beer industry. When others scoffed at Jim Koch’s plan to leave his consulting job and start a brewery that would challenge American palates, he chose a nineteenth-century family recipe and launched Samuel Adams. Now one of America’s leading craft breweries, Samuel Adams has redefined the way Americans think about beer and helped spur a craft beer revolution.

In Quench Your Own Thirst, Koch offers unprecedented insights into the whirlwind ride from scrappy start-up to thriving public company. His innovative business model and refreshingly frank stories offer counterintuitive lessons that you can apply to business and to life.

Koch covers everything from finding your own Yoda to his theory on how a piece of string can teach you the most important lesson you’ll ever learn about business. He also has surprising advice on sales, marketing, hiring, and company culture. Koch’s anecdotes, quirky musings, and bits of wisdom go far beyond brewing. A fun, engaging guide for building a career or launching a successful business based on your passions, Quench Your Own Thirst is the key to the ultimate dream: being successful while doing what you love.